31.10.2023 - 6.11.2023 / Week 6
Bong Sue Zhiun (0366866)
Digital Photography and Imaging
Digital Imaging Exercise 2
TABLE OF CONTENTS
LECTURE
Week 6 : Poster Design
The principles of design are the rules a designer must follow to create an effective and attractive composition.
The 7 principles of poster design
1. Emphasis
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Fig.1.1. Emphasis , Week 6 , 31.10.2023
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2. Balance and alignment
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| Fig.1.2. Balance and alignment , Week 6 , 31.10.2023 |
3. Contrast
Contrast is what people mean when they say a design “pops.” It comes away from the page and sticks in your memory. Contrast creates space and difference between elements in your design. Your background needs to be significantly different from the colour of your elements so they work harmoniously together and are readable.
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| Fig.1.3. Contrast , Week 6 , 31.10.2023 |
4. Repetition
If you limit yourself to two strong typefaces or three strong colors, you’ll soon find you’ll have to repeat some things. That’s ok! It’s often said that repetition unifies and strengthens a design.
If only one thing on your band poster is in blue italic sans-serif, it can read like an error. If three things are in blue italic sans-serif, you’ve created a motif and are back in control of your design.
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| Fig.1.4. Repetition , Week 6 , 31.10.2023 |
5. Proportion
Proportion is the visual size and weight of elements in a composition and how they relate to each other. It often helps to approach your design in sections, instead of as a whole.
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| Fig.1.5. Proportion , Week 6 , 31.10.2023 |
6. Movement
Movement is controlling the elements in a composition so that the eye is led to move from one to the next and the information is properly communicated to your audience. Movement creates the story or the narrative of your work.
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| Fig.1.6. Movement , Week 6 , 31.10.2023 |
7. White Space
White space (or negative space) is the only one that specifically deals with what you don’t add. White space is exactly that—the empty page around the elements in your composition. For beginning designers it can be a perilous zone. Often simply giving a composition more room to breathe can upgrade it from mediocre to successful.
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| Fig.1.7. White Space , Week 6 , 31.10.2023 |
Reference
7 Principles of Poster Design
INSTRUCTIONS
Week 6
Digital Imaging Exercise 2
Tutorial for Photography basic:
2. https://youtu.be/ffiJH5fUeN0
3. https://youtu.be/AKXwJbZ7kXQ
Tutorial video ( Recolouring ): https://youtu.be/DeGpKh6pMfk
PRACTICAL
Digital Imaging Exercise 2
Part 1: Recolouring
In this exercise, we are going to recolour the black and white photo. To do so, we will use brush tool, blending mode & layer mask.
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| Fig.4.1. Black & white photo, Week 6 , 31.10.2023 |
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1. Create new layer for the face and colour the face using the BRUSH TOOL.
( Shortcut keys : ] - Increase Brush Size, [ - Decrease Brush Size)
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| Fig.4.2. Process work, Week 6 , 31.10.2023 |
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2. Apply BLENDING MODE : Overlay/ Soft Light . ( in the Layers section)
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| Fig.4.3. Process work, Week 6 , 31.10.2023 |
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3. Adjust the colour tone using Hue / Saturation.
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| Fig.4.4. Adjust the saturation, Week 6 , 31.10.2023 |
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| Fig.4.5. Result after applying saturation Week 6 , 31.10.2023 |
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4. Repeat step 1-3 for hair, lips, eyes and coat.
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| Fig.4.6. Colour the hair, Week 6 , 31.10.2023 |
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| Fig.4.7. Colour the lips, Week 6 , 31.10.2023 |
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| Fig.4.8. Colour the eyes, Week 6 , 31.10.2023 |
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| Fig.4.9. Colour the coat, Week 6 , 31.10.2023 |
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5. Add new layer above the original black & white photo. Select the colour for the wall.
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| Fig.4.10. Process work, Week 6 , 31.10.2023 |
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6. Use QUICK SELECTION TOOL to select the area exclude the man.
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| Fig.4.11. Process work, Week 6 , 31.10.2023 |
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7. Apply LAYER MASK to the previous selection and the wall.
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| Fig.4.12. Process work, Week 6 , 31.10.2023 |
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8. Apply BLENDING MODE : Soft light for the wall.
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| Fig.4.13. Process work, Week 6 , 31.10.2023 |
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Final outcome
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| Fig.4.14. Final outcome , Week 6 , 31.10.2023 |
Part 2 : The Breakdown
We are going to recolour the black & white photo as well but this time we have to use the colour inside the images provided to recolour it.
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| Fig.4.15. (Left) B&W , (Center) Skin colour , (Right) Hair colour , Week 6 , 31.10.2023 |
1. Select hair with QUICK SELECTION TOOL and refine selection in SELECT AND MASK .( in the Properties section )
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| Fig.4.16. Process work, Week 6 , 31.10.2023 |
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2. Select OVERLAY and use REFINE EDGE BRUSH TOOL to brush over the edges. After refining, apply LAYER MASK.
| Fig.4.17. Process work, Week 6 , 31.10.2023 |
3. Create new SOLID COLOUR layer and use COLOUR PICKER to select the hair colour from the image provided. Drag and drop hair layer mask to solid colour layer to replace the previous layer mask.
Thus, apply BLENDING MODE : Soft light.
| Fig.4.18. Process work, Week 6 , 31.10.2023 |
4. Repeat the same steps and apply them in face, background, fur clothes, lips, teeth and ear ring.
| Fig.4.19. Process work, Week 6 , 31.10.2023 |
| Fig.4.20. Process work, Week 6 , 31.10.2023 |
| Fig.4.21. Process work, Week 6 , 31.10.2023 |
Fig.4.22. Final outcome , Week 6 , 31.10.2023
Part 3: Exercise
For the last exercise, we have to select one black & white photo from the folder provided.( https://drive.google.com/drive/folders/1czJ0D44XGRTp8gVCHxqcuArBfLZqWK5-?usp=sharing )
Therefore, we also have to search photo online for skin and hair references. Lastly, recolour the photo.
Below are my selections from the folder and online searching.
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Fig.4.23. B&W photo selected by me , Week 6 , 31.10.2023
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Fig.4.23. (Left) Skin colour, (Right) Hair colour , Week 6 , 31.10.2023
I follow the same steps from the exercise part 2 to complete this exercise.
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Fig.4.24. Colour the hair , Week 6 , 31.10.2023
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| Fig.4.25. Colour the skin , Week 6 , 31.10.2023 |
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| Fig.4.26. Colour the lips , Week 6 , 31.10.2023 |
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| Fig.4.27. Colour the eyes , Week 6 , 31.10.2023 |
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| Fig.4.28. Colour the clothes , Week 6 , 31.10.2023 |
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| Fig.4.29. Add colour to the background , Week 6 , 31.10.2023 |
Final outcome
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Fig.4.29. Final outcome , Week 6 , 31.10.2023
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QUICK LINKS
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